The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 9 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 1 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Not publicly verifiable
Newman: My co-founder fired me by letter while I was on sabbatical
“I didn't know until I sent an email or a letter or however we communicated in those days Saying, okay, getting ready to come back, why don't we get together and let me talk about some of the ideas that I have put together that I'd love to start implementing, a…”
Alan Newman Jan 25, 2021 ▶ 45:27 Seventh Generation: Alan Newman and Jeffrey Hollender
Insight
Newman: Eco-friendly products must sell on personal benefit, not just environment
“And this is really where I personally learned that you really need to sell from benefit, not feature. You know, the feature that you're saving the environment, yeah, that was nice, but it was only good after you passed the what's in it for me.”
Alan Newman Jan 25, 2021 ▶ 20:01 Seventh Generation: Alan Newman and Jeffrey Hollender
Insight
Newman: Creating a culture where employees share fears makes businesses more productive
“What I learned was that the greatest obstacle to success was fear, fear of people that they didn't know what they were doing and somebody was going to find out. And so what I discovered was that if I could get people To share their fears and realize that we're…”
Alan Newman Jan 25, 2021 ▶ 30:49 Seventh Generation: Alan Newman and Jeffrey Hollender
Assertion Not checkable as stated
Newman: The Gulf War crashed our daily orders from 1,500 to 100
“When the Gulf war started, everybody turned on their television and was glued to the television. And our, we went from, I seem to remember 12 to 1500 orders a day down to less than a hundred.”
Alan Newman Jan 25, 2021 ▶ 40:56 Seventh Generation: Alan Newman and Jeffrey Hollender
Assertion Not checkable as stated
Newman: I held up the IPO until Seventh Generation bought out my shares
“If you really want to solve this problem, you need to buy me out. And that's when that's when I got paid out.”
Alan Newman Jan 25, 2021 ▶ 50:24 Seventh Generation: Alan Newman and Jeffrey Hollender
Opinion
Newman: Hollender was brilliant in turning Seventh Generation around
“I think what Jeffrey did with the business after I left was in many ways, brilliant, you know, certainly deserves a lot of credit for taking this concept and this fledgling business who was really down on its luck and finding the way”
Alan Newman Jan 25, 2021 ▶ 1:16:16 Seventh Generation: Alan Newman and Jeffrey Hollender
Prediction Open · timeframe Jan 2024
Newman: It makes me sad that Magic Hat probably won't survive much longer
“I was watching Magic Hat, you know, tank, and, you know, it's continuing to tank, and it's probably not going to make it much longer, and it made me really sad to realize that that's not living in my legacy.”
Alan Newman Jan 25, 2021 ▶ 1:22:46 Seventh Generation: Alan Newman and Jeffrey Hollender
Assertion Partly supported
Newman: A nonprofit gave me their mail-order catalog business for free
“Finally, I got a call from them one day, and they said, we're done. So either we're gonna ship everything to you, and it's your business to do whatever you want, or we're gonna throw it all in the garbage can.”
Alan Newman Jan 25, 2021 ▶ 16:38 Seventh Generation: Alan Newman and Jeffrey Hollender
Assertion Supported
Newman: Magic Hat became a top 10 US craft brewery
“And it kept the demand for our beer growing until, you know, we were in the top 10 largest craft breweries in America.”
Alan Newman Jan 25, 2021 ▶ 1:21:27 Seventh Generation: Alan Newman and Jeffrey Hollender
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