Hantas: Horror films sell on high concepts rather than A-list talent
Kat Hantas · 21 Seeds: Kat Hantas · Oct 21, 2024 · at 8:14
21 Seeds co-founder Kat Hantas describes the production strategy she and her partner adopted when founding an independent film production company in 1998.
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“With horror, A, it works, if, as long as it's a good concept, and B, you don't have to worry so much about the A-list actors, because anyway, you know, they all die. It's really the idea that sells it, so as, like, young, New producers. We thought it would be much easier to get movies made based on a great concept versus based on A-list talent that we really wouldn't be able to get.”
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