Lauren Monahan: UPPAbaby's success was driven by market timing rather than luck
Lauren Monahan · UPPAbaby: Bob and Lauren Monahan · Mar 29, 2021 · at 50:11
Lauren Monahan, co-founder of UPPAbaby, reflects on how market conditions and timing drove the brand's growth.
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“I'm gonna say a lot less luck and more really good timing. Great opportunities. The opening in the marketplace, the people ready to transition to a more sophisticated product. All of those things, the timing was really important. There may have been a couple things that were lucky, but I think less lucky, but just being in the right place at the right time, doing the right thing all together.”
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