Ouidad Wise and husband chose salon over restaurant via coin toss
Ouidad Wise · Ouidad hair products: Ouidad Wise · Jul 8, 2024 · at 24:13
Ouidad Wise, founder of Ouidad hair care, discusses how she and her husband Peter decided what type of business to launch together when they had no capital.
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“And then finally we came up with the idea. We'll flip a coin. If it's heads, It's salon. If it's sales, it is actually a restaurant, and we swore to each other we won't put our hands behind our back, cross our fingers, none of that, be really fully committed, and once we came to that decision, which took quite a while to do it, we flipped a coin, and it was heads”
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