Solivan: TaskRabbit's direct booking model doubled metrics in London pilot
Leah Solivan · TaskRabbit: Leah Solivan · Jul 11, 2022 · at 1:06:54
TaskRabbit founder Leah Solivan discusses pivoting from a bidding system to direct booking and validating the change in London before rolling it out to the US.
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“Thank God we launched this new product in London, because we saw it work. We saw the mobile product work, this on-demand booking platform. It worked. The metrics doubled, the repeat usage, and we're like, ok, this works.”
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