Solivan: Facebook's social graph creates sufficient trust for peer-to-peer services
Leah Solivan · TaskRabbit: Leah Solivan · Jul 11, 2022 · at 16:15
TaskRabbit founder Leah Solivan discusses how she addressed early consumer skepticism and safety fears regarding strangers entering homes or running personal errands in 2008.
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“And so I saw Facebook as a way to leverage the social graph to build trust between people. So if I could tell you that, You know, you need your dry cleaning picked up, and the person that was gonna pick up your dry cleaning was two degrees of separation from you and your friend Bob, like, you're gonna be okay with that.”
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