Mycoskie: Aviator Nation had no influencer marketing strategy
Paige Mycoskie · Aviator Nation: Paige Mycoskie · Jan 1, 2024 · at 1:01:25
Aviator Nation founder Paige Mycoskie tells Guy Raz that the brand's viral surge during the COVID-19 pandemic did not rely on any influencer marketing strategy.
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“I mean, did you have an influencer strategy? No, not at all. Nothing? Did not do any of that? Nothing.”
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