Founders Funded Perfect Snacks With $100,000 From Selling Family Motel
Bill Keith · Perfect Snacks: Bill and Leigh Keith · Jun 9, 2025 · at 27:23
Bill Keith, co-founder of Perfect Snacks, recounts how his family liquidated their motel property in 2005 to generate cash to survive and launch the business.
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“My job was to get this motel ready to sell because there was no way that we could run this place and try to get whatever equity we could out of it. And then we found a buyer that would be willing to give us cash and we had a 100,000 in equity.”
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