Uncle Nearest won best-in-class in 13 major spirits competitions in 2021
Fawn Weaver · Uncle Nearest Premium Whiskey: Fawn Weaver · Oct 4, 2021 · at 1:04:13
Fawn Weaver discusses how Uncle Nearest utilized blind spirit competitions to generate credibility, retail demand, and earned media.
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“There's been, I think, 16 major competitions this year, and we've received 13 best in class. We have swept all of the major competitions this year with the exception of a few. And even in those we got gold and double gold.”
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