Alex Lofton

Co-Founder, Landed · 1 appearance on the record.

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founderexecutiveinvestor@alexlofton ↗landed.com ↗

Lofton co-founded Landed, a real estate technology platform offering shared-equity down payment assistance to help educators and public-sector workers buy homes. Prior to Landed, he worked in field operations for Barack Obama's 2008 presidential campaign and served as a regional director for Organizing for America.

12statements → 5claims → 2claims resolved → 3.75/5average certainty → 1.33/5average debate potential → ≈4.5/5argument clarity, estimated →

1 supported 0 partly supported 1 contradicted 3 not checkable as stated how the 5 claims stand · each chip opens the sources

1 prediction · 4 assertions · 7 disclosures · every statement was checked. The prediction and assertions are the 5 claims: statements the public record can support or contradict. 2 are resolved, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Alex argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Lofton: Blackstone converted owner-occupied housing to rentals post-2008
“You know, you had Blackstone and others after to the 2008 financial crisis. Buy up a bunch of properties. That used to be for ownership and now are only rental.”
Alex Lofton May 11, 2023 ▶ 10:34 HIBT Lab! Landed: Alex Lofton

Their most notable contradicted claim

Assertion Contradicted
Landed Helped California Design the Dream for All Housing Program
“State of California just announced California Dream for All, the biggest shared appreciation program ever. And that was something that we helped them design and they saw our work and said, hey, how, what if the state tried to scale something like this?”
Alex Lofton May 11, 2023 ▶ 34:38 HIBT Lab! Landed: Alex Lofton

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Alex Lofton on measured tape to publish a rate. This says nothing about how they speak.

Everything Alex Lofton said on How I Built This that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Supported
Lofton: Blackstone converted owner-occupied housing to rentals post-2008
“You know, you had Blackstone and others after to the 2008 financial crisis. Buy up a bunch of properties. That used to be for ownership and now are only rental.”
Alex Lofton May 11, 2023 ▶ 10:34 HIBT Lab! Landed: Alex Lofton
Assertion Not checkable as stated
Shared Equity Homebuying Existed Since the 1970s but Lacked Scale
“There have been institutions since the seventies that have been leveraging shared appreciation or shared equity to help people into homes. The reality is, though, it's always been specific organizations, maybe one city at a time that was doing this. No one had…”
Alex Lofton May 11, 2023 ▶ 19:54 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed Took 2.5% Home Appreciation Per 1% Down Payment Provided
“Our initial model was for every kind of one percent down payment support you get. You would share in 2.5% of appreciation. So if you get 10% down payment support, you're going to share in 25%.”
Alex Lofton May 11, 2023 ▶ 21:02 HIBT Lab! Landed: Alex Lofton
Assertion Contradicted
Landed Helped California Design the Dream for All Housing Program
“State of California just announced California Dream for All, the biggest shared appreciation program ever. And that was something that we helped them design and they saw our work and said, hey, how, what if the state tried to scale something like this?”
Alex Lofton May 11, 2023 ▶ 34:38 HIBT Lab! Landed: Alex Lofton
Prediction Not checkable as stated
Future Homebuyers Will Rely on Co-Investors Before Becoming Full Owners
“This is a, one of those tools that could help chip away that in the future, somebody would think, Actually, the way to buy a home is to have a co-investor in it until I can be a full owner versus needing to be an owner right off the bat.”
Alex Lofton May 11, 2023 ▶ 41:35 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed Partnered With School Districts for Down Payment Assistance Distribution
“That this product exists, and that's ended up what, how, what we did. We ended up partnering with school districts and hospitals and governments to kind of get the word out about our products so that their staff wouldn't just feel like, hey, what's this sketch…”
Alex Lofton May 11, 2023 ▶ 16:21 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed Operates on Dual PropCo and OpCo Venture Fundraising Streams
“We had to raise money that was available to the individual buyer to invest in their home to help them with a down payment. That was. Kind of one stream. The other stream was we need money to run our company. And that was the operating business, the opco, and t…”
Alex Lofton May 11, 2023 ▶ 19:27 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed Actively Tries to Transition Homebuyers Out of Equity Partnerships
“We really actively try to manage people out of the partnership because we think of it as a stair step into ownership.”
Alex Lofton May 11, 2023 ▶ 22:54 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed Raised Roughly $200M in Property Investment Capital
“We're at about two hundred million.”
Alex Lofton May 11, 2023 ▶ 24:49 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed's Venture Returns Do Not Come From Home Equity Appreciation
“The investment in the down payment program that eventually goes to homebuyers, that doesn't come back to Landed Inc. That's not what pays my salary or is what our venture capitalists are seeing their return from. We are just facilitating that relationship and …”
Alex Lofton May 11, 2023 ▶ 29:29 HIBT Lab! Landed: Alex Lofton
Disclosure
Landed Is Pivoting to White-Label B2B Housing Benefits
“We've started to shift more as a B to B where we are working with organizations, you know, hospital systems universities even come some companies that have capital invest themselves and want to offer homeownership as a benefit or housing as a benefit but don't…”
Alex Lofton May 11, 2023 ▶ 33:02 HIBT Lab! Landed: Alex Lofton
Assertion Not checkable as stated
Landed Provided an Average of $70K–$80K in Down Payment Assistance
“Because in the Bay Area, you're well over a 100,000 dollars and you're like a 110,000 dollars or so, but it's averaged out. And the next biggest market for us was Denver, Colorado and very different. Market. Though increasingly catching up. So I think on avera…”
Alex Lofton May 11, 2023 ▶ 35:59 HIBT Lab! Landed: Alex Lofton

Appearances (1)

EpisodeDateSpeaking time
HIBT Lab! Landed: Alex Lofton May 11, 2023 26m
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