Q delicious. Banana ketchup to me seems like actually An easier sell, because it's already a ketchup. It's already has that sweet, savory, tangy, you know, element that, that vinegary element that ketchup has, tomato ketchup has, and so are you doing everything you can to get that on social media, to put videos out, to have people using it, incentivize your existing customer base to, to, to post about it?
A Uh, Great question, Guy, and good point. Uh, actually in the last few months as a business, we're actually skewing more towards our online sales, right? And we're doing a lot of that through the support of content marketing and affiliates. So now we're kind of engaging influencers, you know, affiliates, and also people who just love food just to try your banana ketchup and just maybe make content about it. Another idea we've been exploring is partnering with food service. So perhaps food trucks, maybe fast casual restaurants, That want to provide this condiment the same way that Chipotle has the, uh, Tabasco products. Maybe they can have a banana ketchup with their fries or wings just to taste it, just to see what it's like. And if they like it, that could be a great opportunity for a, uh, repeat buyer who can find in the market.
AI assessment note: “we're kind of engaging influencers, you know, affiliates, and also people who just love food”