Super Bowl

2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Dec 26, 2022 by Miles Copeland · said 34 times in 23 episodes since 2017 · across every show →

Mentions by year

brought up most by Guy Raz (11), Tobias Lütke (3), Shazi Visram (2), Sadie Lincoln (2), Michael Rubin (2), Cathy Hughes (2), Anthony Casalena (2), Allison Ellsworth (2)

mentionsepisodesper episode tap a year for its mentions

2025 6 mentions in 4 episodes 2 per episode

Poppi: Allison and Stephen Ellsworth. From Farmers Market Vinegar Drink to $2B Soda Sensation Sep 22, 2025 · 2 mentions · from 59:39
Fanatics: Michael Rubin Jan 27, 2025 · 2 mentions · from 49:53
Advice Line with Tim Ferriss Aug 28, 2025 · 1 mention · from 22:57
Advice Line with Steve Holmes of goba Sports Group May 29, 2025 · 1 mention · from 14:59
every mention in 2025, scene by scene →

2024 1 mention in 1 episode

Advice Line with Gary Erickson of Clif Bar May 9, 2024 · 1 mention · from 31:20
every mention in 2024, scene by scene →

2023 5 mentions in 4 episodes 1 per episode

Alamo Drafthouse Cinema: Tim and Karrie League May 22, 2023 · 2 mentions · from 47:49
Jack Black Skin Care: Curran and Jeff Dandurand Sep 11, 2023 · 1 mention · from 42:54
Sun Bum: Tom Rinks Mar 27, 2023 · 1 mention · from 29:52
Tarte Cosmetics: Maureen Kelly Jan 23, 2023 · 1 mention · from 1:01:21
every mention in 2023, scene by scene →

2022 4 mentions in 4 episodes 1 per episode

I.R.S. Records: Miles Copeland Dec 26, 2022 · 1 mention · from 58:06
HIBT Lab! SOURCE Global: Cody Friesen Sep 15, 2022 · 1 mention · from 23:30
Happy Family Organics: Shazi Visram (2020) Jul 4, 2022 · 1 mention · from 56:18
Goodreads: Otis and Elizabeth Chandler Feb 7, 2022 · 1 mention · from 23:20
every mention in 2022, scene by scene →

2020 3 mentions in 2 episodes 2 per episode

How I Built Resilience: Live with Cathy Hughes Jun 18, 2020 · 2 mentions · from 13:47
Happy Family Organics: Shazi Visram Jan 20, 2020 · 1 mention · from 56:13
every mention in 2020, scene by scene →

2019 5 mentions in 2 episodes 3 per episode

Shopify: Tobias Lütke Aug 5, 2019 · 3 mentions · from 32:30
Squarespace: Anthony Casalena Mar 4, 2019 · 2 mentions · from 41:04
every mention in 2019, scene by scene →

2018 5 mentions in 3 episodes 2 per episode

Lady Gaga & Atom Factory: Troy Carter (2018) May 28, 2018 · 3 mentions · from 37:32
Barre3: Sadie Lincoln (2017) Nov 5, 2018 · 1 mention · from 9:15
TRX: Randy Hetrick (2018) Aug 27, 2018 · 1 mention · from 16:46
every mention in 2018, scene by scene →

2017 5 mentions in 3 episodes 2 per episode

Lady Gaga & Atom Factory: Troy Carter May 1, 2017 · 3 mentions · from 37:09
Live Episode! The Home Depot: Arthur Blank Dec 28, 2017 · 1 mention · from 28:17
Barre3: Sadie Lincoln Sep 11, 2017 · 1 mention · from 8:30
every mention in 2017, scene by scene →

every mention, scene by scene, with the transcript →

Everything said about Super Bowl, oldest first

Dec 26, 2022

Assertion Partly supported

Jaguar committed an $18 million ad budget to Sting's 'Desert Rose' video

“I had asked Jaguar what they were going to spend on putting out that video. So they gave me the advertising schedule. Eighteen million dollars. Including an ad on the Super Bowl.”

Miles Copeland Dec 26, 2022 ▶ 57:50 I.R.S. Records: Miles Copeland

Sep 22, 2025 bullish

Assertion Not checkable as stated

Poppi's Super Bowl ad tripled brand awareness by repeating 'soda'

“In our ad, we said soda 17 times, and that we were the future of soda, and after coming out of that, our awareness tripled overnight.”

Allison Ellsworth Sep 22, 2025 ▶ 59:59 Poppi: Allison and Stephen Ellsworth. From Farmers Market Vinegar Drink to $2B Soda Sensation

Super Bowl

Mentions by year

Everything said about Super Bowl, oldest first

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