Sarah LaFleur

22 statements across 4 episodes · 5 bullish · 4 bearish · 2 people on the record · first statement Feb 3, 2020 by Sarah LaFleur · said 4 times in 4 episodes since 2020 · across every show →

On the record as a speaker too: Sarah LaFleur's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Guy Raz (4)

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012202020212022202320242025episodes it came up in
000.5112202020212022202320242025episodesmentions per episode
2025 1 mention in 1 episode
2024 1 mention in 1 episode
2020 2 mentions in 2 episodes 1 per episode

every mention, scene by scene, with the transcript →

Everything said about Sarah LaFleur, oldest first

Feb 3, 2020 neutral
Insight
LaFleur: Garment factories reject unknown designers because most fail within a year
“Most factories are not willing to work with a no-name because I mean, small designers come and go, and so I didn't realize, like, I was like, well, I'm willing to pay you money, and they were like, it doesn't matter if you're willing to pay us money, like, we …”
Sarah LaFleur Feb 3, 2020 ▶ 36:34 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Disclosure
LaFleur: M.M.LaFleur's bank account reached negative $2,000 in 2014
“Not only did we run out, it actually went into the negatives. Our bank account, I think, at one point said, like, -2000 or something, and I didn't know you could draw down beyond zero, so that was a wake-up call, and I had to go out and fundraise again.”
Sarah LaFleur Feb 3, 2020 ▶ 46:47 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020 neutral
Insight
LaFleur: Luxury brands fit garments multiple times, cheap brands skip fittings
“Luxury brands can afford to do three or four fittings to really perfect the fit, whereas lower priced brands, they might be fitting it once, or maybe never. They might just go straight to production.”
Sarah LaFleur Feb 3, 2020 ▶ 33:38 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Insight
LaFleur: Advising cash-strapped founders to be picky about investors is unhelpful
“Telling other entrepreneurs, like, don't just take anyone's money, or be really careful who you take money from. That's all well and good when you've got cash in the bank. When you don't it's really unhelpful advice, because it's true, you really want to make …”
Sarah LaFleur Feb 3, 2020 ▶ 52:42 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Disclosure
LaFleur bought and returned $20,000 in dresses to show target aesthetic
“I'm embarrassed to say that I once bought twenty-some-what-odd thousand dollars of clothing from a luxury department store, which really only amounted to, like, seven pieces because each one was so expensive. Because I wanted to show Miyako the kind of clothes…”
Sarah LaFleur Feb 3, 2020 ▶ 32:21 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020 positive
Assertion Not checkable as stated
M.M.LaFleur: Pilot Bento Box generated more weekly revenue than any prior month
“18% of customers responded to that email saying, sure, send me something... And we ended up sending those 180 boxes out and making more money in that one week than we ever had in any month leading up to it.”
Sarah LaFleur Feb 3, 2020 ▶ 55:07 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020 positive
Insight
LaFleur: Women discover workwear through peer word-of-mouth, not fashion magazines
“And I think one thing I didn't quite realize, you know, women, they're not looking to fashion magazines to Tell them what to wear to work. They're turning to each other. They're asking each other, where'd you get that? Where'd you shop for that?”
Sarah LaFleur Feb 3, 2020 ▶ 39:08 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Assertion Not publicly verifiable
LaFleur: M.M.LaFleur raised $400,000 over nine months from friends and family
“Contrary to, you know, what we thought we wanted to do, which was like, I don't know, a million or two million, we raised 400,000 dollars, and it took me nine months.”
Sarah LaFleur Feb 3, 2020 ▶ 42:43 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Insight
LaFleur uses referral outs in investor pitches to ease early-stage asks
“One phrase that I developed, which I started using in all of my emails, is, if you or anyone you know might be interested, please let me know. I think the you or anyone else you know gave the other person an elegant out if they weren't interested.”
Sarah LaFleur Feb 3, 2020 ▶ 42:15 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Assertion Not checkable as stated
LaFleur: M.M.LaFleur launched with $70,000 in total initial capital
“Yep, so I started with 70,000 dollars.”
Sarah LaFleur Feb 3, 2020 ▶ 23:49 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Assertion Not publicly verifiable
LaFleur: Starwood Capital had only two female investment professionals
“I was one of two female investment professionals, I think, out of dozens, if not hundreds.”
Sarah LaFleur Feb 3, 2020 ▶ 15:31 M.M.LaFleur: Sarah LaFleur
Feb 3, 2020
Assertion Open · timeframe Feb 2020
LaFleur: M.M.LaFleur registered in Delaware in June 2011 at WeWork
“I signed for a WeWork office starting May one, back when WeWork was still very small. I think they had, like, two buildings in New York. And then I officially registered as a LLC June one in Delaware.”
Sarah LaFleur Feb 3, 2020 ▶ 20:54 M.M.LaFleur: Sarah LaFleur
Jan 10, 2022 bullish
Assertion Not checkable as stated
First Bento Box email drove record revenue in a single week
“18% of customers responded to that email saying, sure, send me something. I don't have time, it would be so great if you chose it for me. And we ended up sending those 180 boxes out, and making more money in that one week. Than we ever had in any month leading…”
Sarah LaFleur Jan 10, 2022 ▶ 53:43 M.M.LaFleur: Sarah LaFleur (2020)
Jan 10, 2022 negative
Insight
LaFleur: Publicizing funding amounts creates an unhealthy startup culture identity
“We don't disclose it, and it's so funny because I think there's a real dark side to talking about how much money you've raised, and I think what happens often in startup culture is that, that is what you become known for.”
Sarah LaFleur Jan 10, 2022 ▶ 1:03:26 M.M.LaFleur: Sarah LaFleur (2020)
Jan 10, 2022
Disclosure
LaFleur: M.M.LaFleur raised zero venture capital in its first four years
“Four years into it, to around 2017, a VC investor approached us and he said, hey, we're just interested in learning more about you. Could you tell us? And I think at that point I had a big, big chip on my shoulder because we had had total failure trying to rai…”
Sarah LaFleur Jan 10, 2022 ▶ 1:01:24 M.M.LaFleur: Sarah LaFleur (2020)
Jan 10, 2022 negative
Insight
LaFleur: Advising cash-strapped founders to avoid certain investors is unhelpful
“Telling other entrepreneurs, like, don't just take anyone's money, or be really careful who you take money from. That's all well and good when you've got cash in the bank. When you don't it's really unhelpful advice, because it's true, you really want to make …”
Sarah LaFleur Jan 10, 2022 ▶ 51:19 M.M.LaFleur: Sarah LaFleur (2020)
Jan 10, 2022 positive
Assertion Partly supported
Raz: M.M.LaFleur is closing in on $100 million in annual sales
“But since she launched MM LeFleur, it's grown into a business closing in on a hundred million dollars in annual sales.”
Guy Raz Jan 10, 2022 ▶ 3:33 M.M.LaFleur: Sarah LaFleur (2020)
Jan 10, 2022 positive
Assertion Contradicted
LaFleur: Professional women's apparel is a $100B–$120B market
“There are thirty million women, age 25 to 45, who work in some sort of corporate environment, and these women spend, on average, for women making 75 K and up, 4000 dollars a year on clothes to wear to work, and so that's roughly a hundred to a hundred twenty b…”
Sarah LaFleur Jan 10, 2022 ▶ 48:13 M.M.LaFleur: Sarah LaFleur (2020)
Jan 10, 2022
Opinion
LaFleur: Entrepreneurial success is 99% luck
“Oh it's 99% luck. I always go back to that experience I had in Zambia. It is mostly luck. Being born to the right parents at the right time.”
Sarah LaFleur Jan 10, 2022 ▶ 1:05:57 M.M.LaFleur: Sarah LaFleur (2020)
May 21, 2026 negative
Assertion Not checkable as stated
LaFleur: M.M. LaFleur revenue plunged 60% in 2020, forcing three layoff rounds
“Our revenue in 2020 was down 60% from 2019. We had to go through three rounds of layoffs.”
Sarah LaFleur May 21, 2026 ▶ 1:51 Advice Line with Sarah LaFleur of M.M. LaFleur
May 21, 2026
Disclosure
LaFleur: M.M. LaFleur nearly failed after lender collapse and SVB crisis
“In 2023, we had Silicon Valley Bank, which we banked with. That was the scariest 72 hours. But then in 2024, my lender went under, and we had, like, an urgent capital call, essentially, and that actually was probably the closest I've ever come to losing my bus…”
Sarah LaFleur May 21, 2026 ▶ 10:52 Advice Line with Sarah LaFleur of M.M. LaFleur
Aug 6, 2026 bearish
Opinion
Sarah LaFleur: Email is a declining channel due to inbox saturation
“Email, first of all, I think is just a declining channel. And that's like just the hard truth. It's not that people don't read emails anymore, but it's people get so many of them every single day that it's impossible to keep in track.”
Sarah LaFleur Aug 6, 2026 ▶ 26:45 Advice Line: "Strategy Sessions"
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