The Laundress

“We gave them an exclusive for six months to be the only people selling the laundress, and this worked out really well.”

“While scaling will happen, it's not, oh, you acquire, you get acquired and like, poof, you're an overnight sensation. Like it's not, it doesn't work that quickly.”

“They are fanatics about caring for their wardrobe. So they jumped on board quickly. And so did Europe as well, a lot faster than the U.S. Market.”

“We probably could have done a lot more at a faster pace. Not probably. We definitely could have. But we wouldn't have the same amount of control. Our brand would most likely look very different today.”

“We threw what we called the soap splash, and that was something, it was a for-profit party where we invited all of our friends and family and past boyfriends and current boyfriends and anyone that would show up we would say we serve them wine and our idea and …”

“The way that they work is that they really are adamant about keeping the brand separate, but obviously joined, but separate in the sense where we're still have our same office. We still have all the same employees and Our DNA looks and feels the same. We have …”

“And then, ultimately, we were able to secure an SBA loan of a 100,000 dollars.”

“We early on had all our name trademarked in any country that we were sold to. So we owned the licensing and the trademarks.”

“Actually, our first store wasn't in New York City. It was in Sinjuku Station in Tokyo, Japan.”

“Silk is washable. Cashmere is washable.”

“We ordered about 250 of each SKU, a very small run.”

“We wanted, we didn't want to go to a manufacturer and just say, make something for us. We wanted to know what we were making, and I think that's what's woven into the whole business, is that we wanted to make sure we were in control of what we were making.”

“Because if we were only sold in the U.S. Boutiques, we would not have come out of that the way we did.”

“Ultimately the distributor that we were working with then come to find out, which is even worse than what he was doing with the manufacturer, was that he was making counterfeit product.”