Jo Malone

16 statements across 1 episodes · 3 bullish · 2 bearish · 1 people on the record · first statement May 18, 2020 by Jo Malone · across every show →

On the record as a speaker too: Jo Malone's record, appearances and statements → this page counts the times other people say the name.

Everything said about Jo Malone, oldest first

May 18, 2020
Assertion Not publicly verifiable
Jo Malone: Father was an architect, painter, and Magic Circle magician
“He was an architect, he was a painter, he would, he was also a member of the magic circle, so he was a magician.”
Jo Malone May 18, 2020 ▶ 8:04 Jo Loves: Jo Malone CBE
May 18, 2020 neutral
Assertion Supported
Jo Malone remains legally barred from using her name in beauty products
“I couldn't use Jo Malone. I couldn't, I still can't. I'm able to use it as the person and as my voice, but I'm not able to use it in any other capacity in, in beauty or whatever. But I was allowed to use Jo.”
Jo Malone May 18, 2020 ▶ 1:01:49 Jo Loves: Jo Malone CBE
May 18, 2020
Insight
Small-batch skincare is easy, but scaling production is significantly harder
“Do you know what making 10 to 12 pots of face cream is easy? It's when you scale it. It's when you get to a hundred pots and five.”
Jo Malone May 18, 2020 ▶ 27:46 Jo Loves: Jo Malone CBE
May 18, 2020 positive
Disclosure
Jo Malone hired people to carry empty branded bags around NYC
“We employed people to walk around New York City holding 10 empty Jo Malone bags for the month and the six weeks run up to opening in Bergdorf Goodman, and by the time we did, everybody had seen these Jo Malone bags, which had nothing in them, and everybody tho…”
Jo Malone May 18, 2020 ▶ 47:51 Jo Loves: Jo Malone CBE
May 18, 2020
Assertion Not checkable as stated
Jo Malone: Weekend market stall needed three painting sales daily for food
“I knew that we had to sell three paintings every single day, because I knew if we didn't, we wouldn't eat.”
Jo Malone May 18, 2020 ▶ 10:21 Jo Loves: Jo Malone CBE
May 18, 2020
Assertion Not checkable as stated
Jo Malone discovered her extraordinary sense of smell working at a florist
“What I noticed that I had, that my sense of smell was something that was very extraordinary. I didn't realize To what extent, but I would pick up the flowers, and I'd say, I'd smell the bottom of the end of the thing, and the top of the tulip, and I'd say, the…”
Jo Malone May 18, 2020 ▶ 20:44 Jo Loves: Jo Malone CBE
May 18, 2020
Insight
Product quality is pointless in new markets without proactive advance buzz
“There's no point taking any brand or any product to any part of the world, no matter how brilliant it is, if no one knows it's there. So, you have to create this buzz, and you have to create the voice, and you have to create the wantability.”
Jo Malone May 18, 2020 ▶ 47:10 Jo Loves: Jo Malone CBE
May 18, 2020
Disclosure
Jo Malone required capital, distribution expertise, and passion from her acquirer
“I was looking for three things. I was looking for people with deep pockets. I was looking for the financial bit, but I needed someone to teach us about distribution because we could see that distribution was a key and it was probably one of the things we were …”
Jo Malone May 18, 2020 ▶ 48:45 Jo Loves: Jo Malone CBE
May 18, 2020
Assertion Not checkable as stated
Chemotherapy temporarily destroyed Jo Malone's legendary sense of smell
“The chemo had taken my sense of smell. I hadn't told anyone that, and I couldn't smell properly.”
Jo Malone May 18, 2020 ▶ 55:16 Jo Loves: Jo Malone CBE
May 18, 2020
Insight
Brands need permanent physical storefronts rather than temporary pop-ups to convey warmth
“If you invite someone home to your brand, it's got to have four walls. You've got to feel the warmth of that brand.”
Jo Malone May 18, 2020 ▶ 1:06:30 Jo Loves: Jo Malone CBE
May 18, 2020 positive
Insight
Beauty conglomerates acquire indie brands because massive budgets cannot replicate founder authenticity
“Today they're certainly not, they're the They're the brands where everybody, you know, the big guys want to buy them, because they can see that we had created things that they, with all their money, and all their teams, and all their budgets, could not create.…”
Jo Malone May 18, 2020 ▶ 41:31 Jo Loves: Jo Malone CBE
May 18, 2020 positive
Assertion Supported
Industry skeptics incorrectly predicted Lime Basil and Mandarin fragrance would fail
“And I remember someone saying to me, no one's going to buy a fragrance called Lime, Basil and Mandarin. And I remember looking at them and saying, why not? That's what it is. Why are we pretending to call it something it's not? Well, they were wrong. It did.”
Jo Malone May 18, 2020 ▶ 34:28 Jo Loves: Jo Malone CBE
May 18, 2020 neutral
Assertion Not checkable as stated
Jo Malone ran her household and sold skincare alone for a year
“For a year, I managed on my own. I made sure that my sister went to school every day, I'd take her, and then I'd come back home, nurse my mum, bath my mum, give her a breakfast, make the face creams up, get on the train with a shopping trolley. I'd go up to th…”
Jo Malone May 18, 2020 ▶ 18:51 Jo Loves: Jo Malone CBE
May 18, 2020 negative
Assertion Not checkable as stated
Jo Malone's second fragrance company bled money with zero sales initially
“Every single day I sat and I regretted building this business. Because it was bleeding money, number one, and I had no sales, number two.”
Jo Malone May 18, 2020 ▶ 1:04:35 Jo Loves: Jo Malone CBE
May 18, 2020
Disclosure
Jo Malone accidentally assumed full liability for her mother's business debt
“But alone to me, I signed something that made me responsible for all the debt, so as I walked out of that door as a young woman, newly married, thinking, I'm, you know, gonna start again, little did I know that I was gonna have debt that I would have to pay of…”
Jo Malone May 18, 2020 ▶ 24:24 Jo Loves: Jo Malone CBE
May 18, 2020 negative
Disclosure
Jo Malone endured a miserable five-year non-compete after leaving her namesake brand
“I'd signed five years of shackles, and it was the most miserable five years of my life.”
Jo Malone May 18, 2020 ▶ 59:05 Jo Loves: Jo Malone CBE
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