Bratz, every mention
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tap a year for its mentions
every year anyone Guy Raz 32Isaac Larian 5
Verbatim, from the transcripts: the passages where Bratz comes up
Advice Line with Isaac Larian of MGA Entertainment
- ▶ 1:04 Guy Raz Joining me today is Isaac Larian, founder and CEO of MGA Entertainment, the toy company behind Bratz Dolls and LOL Surprise.
- ▶ 3:32 Guy Raz Beyond Bratz. 2 times in the scene
- ▶ 30:07 Isaac Larian You know, when we came up with Bratz, 3 times in the scene
- ▶ 40:30 Guy Raz That's Isaac Larian, founder and CEO of MGA Entertainment, the brand behind Brett's Dolls and Lull Surprise and so many others.
MGA Entertainment: Isaac Larian
- ▶ 2:29 Guy Raz I'm Guy Raz, and on the show today, how Isaac Larian took on Barbie with a new line of dolls called Bratz and built MGA Entertainment into one of the biggest toy companies in the world. 2 times in the scene
- ▶ 39:08 Guy Raz He sued you a few years later because, because of the success of Bratz, which he felt, he felt that you had known about it when you bought him out and that he would have made more money.
- ▶ 43:43 Guy Raz You're saying that Carter Bryan came up with this idea for Bratz on his own during a break, a period of time when he wasn't working for Mattel. 5 times in the scene
- ▶ 49:54 Isaac Larian Toys R Us cancels five and a half or six million dollars worth of Brad's orders. 2 times in the scene
- ▶ 51:46 Guy Raz When we come back in just a moment, how Bratz and Barbie and their parent companies wind up in court in a bitter dispute that lasts for years.
- ▶ 52:22 Guy Raz So it's 2003, and Bratz dolls are a huge hit. 7 times in the scene
- ▶ 56:55 Guy Raz By 2006, Bratz had about 40% of the worldwide toy market in dolls, the number two doll in the U.S. market. 6 times in the scene
- ▶ 1:05:11 Guy Raz And they are named after the original Bratz dolls. 2 times in the scene
- ▶ 1:05:34 Guy Raz So you now, now Bratz is back, but you know, 3 times in the scene