Bill Creelman
23 statements across 3 episodes · 5 bullish · 1 bearish · 2 people on the record · first statement Jan 13, 2020 by Bill Creelman · across every show →
On the record as a speaker too: Bill Creelman's record, appearances and statements → this page counts the times other people say the name.
Everything said about Bill Creelman, oldest first
Jan 13, 2020 neutral
Jan 13, 2020 neutral
Early Spindrift formulations contained added sugar, natural flavors, and colors
“Maybe I'll just add to that that it was also more of a soda profile at the time, so it had a little bit of sugar in it natural flavors and color, you know, just sort of whatever. There were things added early on as we were just trying to dial in the flavor and…”
Jan 13, 2020 neutral
Spindrift nearly rebranded to Presscraft in 2015 over trademark dispute
“By the way, back around 2015, Bill almost had to give up the name Spindrift. There was a legal problem with the trademarks that had to be resolved, and Bill was just days away from changing the name. And if Spindrift hadn't worked out, the company's more than …”
Jan 13, 2020 neutral
Jan 13, 2020 neutral
Jan 13, 2020 neutral
Creelman: Stirrings accelerated Diageo buyout in 2008 amid economic downturn
“What ended up happening is in 2008, the business and the partnership really kind of hadn't fulfilled the potential that we had all imagined, and there were a variety of factors for that. One was the economy changing, the other was sort of the fit between their…”
Jan 13, 2020 negative
Jan 13, 2020 neutral
Jan 13, 2020 neutral
Jan 13, 2020 neutral
Jan 13, 2020
Jan 13, 2020 neutral
Jun 27, 2020
Jun 27, 2020
Creelman: Spindrift Was Developed During the 2007-2009 Recession
“We, so we started our development for Spindrift in the middle of the economic downturn in 2000, you know, sort of seven, eight, and nine. When we launched the first batch in 2010, there hadn't been innovation in, in the food and beverage market in, in sort of …”
Jun 27, 2020
Creelman: Recessions lower the cost and competition for launching new products
“In some ways by the innovation pipeline kind of slowing down a little bit, As typically happens during cycles like this, it gives you a chance to be louder and it's a less crowded, you know, market place. And the investment often is less because there's just l…”
Jun 27, 2020 positive
Nov 27, 2025 positive
Creelman: Keeping overhead low improves future fundraising leverage
“The more you can kind of test and learn on your own dime, if you will and keep the overhead down when you do go out and raise money, you'll really be in a different position of strength than if you take a big swing early on with like more and more overhead.”
Nov 27, 2025 positive
Nov 27, 2025 positive
Nov 27, 2025
Creelman: Scaling two distinct early-stage brands simultaneously is almost unheard of
“It's hard enough to make one brand successful, but to have two brands, you know, early stage brands succeed, mean something for the consumer, go on to really gain scale and traction is, is really almost unheard of.”
Nov 27, 2025
Nov 27, 2025 positive
Creelman: Complex real-ingredient recipes create defensible moats against beverage copycats
“What is hard right now for you is going to be your point of difference later, you know, so trying to figure out, you know, how to make this brine, you know, using all of the ingredients that are called out on the label will only bear fruit down the road. Someo…”