B to B

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Feb 5, 2026 by Jon Stein · across every show →

Everything said about B to B, oldest first

Feb 5, 2026 positive
Insight
B2B Sales Provide Repeatable Scaling When D2C Marketing Efficiency Caps Out
“Focus doesn't mean exclusivity. So we still market direct to consumer at Betterment. That's a lot of the brand origin story. That's where we came from. It's, and we built around that customer. But our marketing dollars, there's only so many dollars we can spen…”
Jon Stein Feb 5, 2026 ▶ 41:48 Advice Line with Jon Stein of Betterment
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