YouTube

includes YouTube Premium

3 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Jul 9, 2025 by Pieter Levels · said 26 times in 8 episodes since 2025 · across every show →

Mentions by year, the whole family

brought up most by John Collison (13), Ben Thompson (5), Sundar Pichai (3), Pieter Levels (2), Tobi Lütke (1), Evan Spiegel (1), Anton Osika (1)

tap a year for its mentions
0010220420252026episodesmentions
02420252026episodes it came up in
002.525420252026episodesmentions per episode
2026 17 mentions in 4 episodes 4 per episode
2025 9 mentions in 4 episodes 2 per episode

every mention, scene by scene, with the transcript →

Everything said about YouTube, oldest first

Jul 9, 2025
Disclosure
Pieter Levels made up to $8,000 monthly on YouTube during university
“I started making money like 1000 dollars and 2000 dollars and 8000 dollars per month, a lot of money, and I was in university.”
Pieter Levels Jul 9, 2025 ▶ 3:13 A Cheeky Pint with serial entrepreneur Pieter Levels (@levelsio)
Feb 12, 2026 bullish
Opinion
Ben Thompson: Google should monetize Gemini data through YouTube and Search
“I think the ideal outcome for Google is they never put ads in Gemini, but they understand so much about you because of what you do in Gemini, that they can then manifest that through ads on YouTube, through ads on Google, through ads on their other properties.”
Ben Thompson Feb 12, 2026 ▶ 16:09 Ben Thompson from Stratechery on AI ads, the end of SaaS, and the future of media
Feb 12, 2026 neutral
Insight
Thompson: In algorithmic media, absolute volume of good content beats hit rate
“What actually matters, and this is a key thing, people get hung up on relative numbers, and what matters is absolute numbers. So it is better to have .one percent of your content is good if your content is like in the billions or trillions, as opposed to, oh, …”
Ben Thompson Feb 12, 2026 ▶ 23:10 Ben Thompson from Stratechery on AI ads, the end of SaaS, and the future of media
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