Bhatraju: Green Button initiatives suffer from poor UX and utility execution
Kiran Bhatraju · Tapping the goldmine of consumer energy data · May 26, 2022 · at 11:56
Arcadia CEO Kiran Bhatraju discusses the historical shortcomings of standard utility data-sharing efforts like Green Button.
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“Green Button and some of the other attempts, at the end of the day, they all suffer from poor customer experience, limited data availability Fairly weak service quality, and sometimes all three you know, wrapped and packaged and utilities were sort of promised to do green button but haven't actually executed on it.”
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