Tank: 90% of Jotform AI beta users used it for customer service
Aytekin Tank · Hands On: Building Customer Service AI Agents — With Jotform's Aytekin Tank · Feb 25, 2025 · at 1:58
Aytekin Tank, CEO of Jotform, describes how beta tester behavior led the company to pivot its AI product toward customer service agents.
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“We discovered that 90% of the users weren't actually using it for forms. They were using it for different purpose, and only like, 10% of the beta users were actually using it to get people to fill out forms, and what we discovered was most of the people were actually putting these chatbots on their website, or like they were just linking to it, and basically they were doing, like, kind of customer service with it.”
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