MrBeast details Beast Philanthropy's self-sustaining YouTube monetization model
Jimmy Donaldson · All-In Summit: MrBeast on his journey, business model, and the future · Sep 19, 2023 · at 15:18
Creator Jimmy Donaldson (MrBeast) explains the operating model of his charitable organization, Beast Philanthropy, during a panel at the All-In Summit.
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“We essentially just started a charity and then made a YouTube channel where, you know, whatever we do with the money from the charity, we film it so that it generates revenue on the back end, and obviously, Those videos go on to raise a lot of money for donations, and so it's just kind of a cycle where we upload a video a week, and we were able to build a couple food banks and feed a couple 100,000 people”
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