MrBeast is increasing video length to satisfy audience demand for content
Jimmy Donaldson · All-In Summit: MrBeast on his journey, business model, and the future · Sep 19, 2023 · at 28:49
Jimmy Donaldson (MrBeast) responds to David Friedberg's question about content pacing during the All-In Summit 2023.
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“So we're working on elongating it, but not because of like algorithms or anything. It's just like people just actually don't like waiting two weeks for just 15 minutes of content. Like they want more or more frequent videos. And the problem is the spectacles are so big, it's much easier just to make it longer than do a whole new one to like upload more. So yeah, they're naturally getting longer and longer right now.”
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