The Ledger, every show

Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.

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STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Missive drives 30% of new user growth via in-house affiliate program
“Till to that day, it drives a lot of revenue. Maybe 30% of the growth now of the new users come from the athlete program.”
Philippe Lehoux Nov 11, 2025 ▶ 23:23 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
STARTUPS FOR THE REST OF US Assertion Supported
Missive syncs actions back to email servers unlike larger collaborative solutions
“Whatever you do in Missive, and there's a lot that can happen because it's a collaborative tool, we sync it back to your email servers, which is mostly not the case now with those bigger collaborative solutions.”
Philippe Lehoux Nov 11, 2025 ▶ 3:04 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
All three Missive co-founders still actively write code at $8M ARR
“So all developers. So we all code still today.”
Philippe Lehoux Nov 11, 2025 ▶ 19:45 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Alternative pages targeting Front and Superhuman drove Missive's first $1M ARR
“And that really helped us get to, like, that first million dollar. Like, that one versus page with both superhuman and front probably drove, like, most of our initial customers.”
Philippe Lehoux Nov 11, 2025 ▶ 10:10 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Small businesses use AI to build complex custom integrations in Missive
“But now because of AI, we're seeing even like smaller businesses, like twin employees building like really complex custom integration built in Missive with all the different tool in their stack.”
Philippe Lehoux Nov 11, 2025 ▶ 28:43 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Missive's customer base is so distributed its largest industry segment is 6%
“If you look at the pie chart of the industries using Missiv, I think the biggest pot is, like, six percent So it's like six percent retail, and then it's just like five, six like 5.4, and then goes on.”
Philippe Lehoux Nov 11, 2025 ▶ 29:48 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Feedback platform Canny was Missive's first customer and remains one today
“I think we found our first customer. Cani, which is still a customer. You know, Cani is like a feedback board that we still use at Missive. And those guys found us through our product on launch.”
Philippe Lehoux Nov 11, 2025 ▶ 8:40 Episode 806 | Bootstrapping Missive to $8M ARR Over 10 Years
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