The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 
every show 44 of 44
WhatConverts Converts 70% of Free Trial Users Into Paying Customers
“And in one area that has really helped is of companies that start with us, 70% that start with a free trial, they become customers.”
VC-Backed Call Tracking Competitors Have Raised $1 Billion in Funding
“Call tracking was one of the areas where there's a lot of well-funded companies, and it turns out to be the feature that converts really well for us. So on all these companies, there's a billion dollars in funding.”
VC Competitors Drove Call Tracking CPCs From $8 to $120 Within a Year
“The impression share drops to 28%, and this is where we felt the pressure of funding. The competitors decided they want to buy market share, and they just jacked up the cost per click for things like call tracking. So before, it was eight dollars for the top s…”
WhatConverts Took Four Years to Reach First $1 Million in Revenue
“So the first million, it took us four years to get to the first million, because we're still working in the agency, ah, while we were building the product.”
WhatConverts has achieved 60% YoY growth since launch
“So that's allowed us to grow 60% year on year since we started.”
WhatConverts Customers Expand Average Spend 4x to 5x After Signup
“So what we found is people start at 30 dollars a month, but on average they end up spending four to five times a month, with some other customers spending, ah, in many thousands per month.”
Cooney: WhatConverts Has Reached $3.6 Million in ARR
“We are now, we're actually at 3.6 million now.”
WhatConverts ARPU is $180 to $200 per month
“So we have customers from 30 dollars a month all the way up to several thousand dollars a month. But if you take the average across everyone, it's around one 80 to 200 dollars a month.”
WhatConverts has over 1,000 direct paying customers
“So direct customers, you're looking at a little over a thousand.”
WhatConverts serves 15,000 end companies across 1,000 direct accounts
“Even though we have a thousand direct paying customers, you know, we serve 15,000 companies.”
Cooney: WhatConverts has a monthly customer churn rate of around 1.8%
“So I looked at this and our current churn rate is like 1.8%.”
WhatConverts Grew to Nearly $100,000 in Revenue in Its First Year
“You can see in the first year, we started in March,
And we grew almost to a 100,000 dollars.”
WhatConverts expects to stay under $200,000 monthly revenue through late 2020
“Normally in November and December are flat months. October is a good month. So, I don't think we'll break through 200.”