The Ledger, every show

“So in the very beginning, we had, you know, 5000 signups a day, then 10,000 signups a day, and 20,000 signups a day, then 50,000 signups a day, and it kept on going up. And this was a moment in time where we're doing zero marketing, zero sales.”

“Every time we invest In influencer marketing, we actually see word of mouth increase even more. And it's always like, you can just see it. Like basically anytime you spend, you know, a little bit of money, you start seeing people come through influencer. The w…”

“It's very clear, you know, LinkedIn, the conversion rates are just substantially higher. They're four X, maybe five X higher than other platforms.”

“We're going to talk about how we achieved a hundred million in AR profitably over the past couple of years with a team of 50.”

“We got Paul Graham to respond, throwing a little shade at us and the tweet ended up going viral.”

“This is end of March, 20, 23. And all of a sudden, you know, we'd go from a few hundred signups a day to now first day was like a couple thousand. And then the next day would be like 5000 signups. And then 10,000 signups a day and then 20,000 signups a day. An…”

“So we look at kind of all kind of new subscriber growth. Over 50% of this is, is word of mouth. It's either people searching, you know, direct, coming direct, entering gamma.app or going through search and typing in gamma, like a branded keyword search where t…”

“For instance, Twitter for us, hasn't been that impactful. And I think for, Tools like notion. They've been really, really impactful.”

“And so we've been in a startup where we've had great economics from the very beginning. We run profitably. We have really strong margins.”

“And for us at some point, you know, more than a quarter of our team or about a quarter of our team was product designers. And I think that's like on sort of unintuitive level of investment, or at least that's not common.”

“Within a couple months, we had hit a million in ARR and became profitable.”

“I mentioned our first 10 employees, all 10 of them are still here today, five years later, right?”

“And then you finally get to your three-pointer launch, which I think is like, you know, if you were to map it to crossing the chasm, like, you're, for the first time, trying to hit the mass market. You have a chance to have a product that can actually be used …”

“What took us basically eight months to get to 60,000 signups within a few days, we surpassed that. And then we'd have like, you know, 25,000 signups a day, 45,000 signups a day, 50,000 signups a day, just kept on going up. Right. And we weren't doing any adver…”

“And so the moment we launched pricing and packaging, it took us about three months to get to like one million ARR and then become profitable.”

“We launched our product time. We ended up winning product of the day, product of the week, product of the month.”

“A lot of our biggest customers do have both end users using gamma as well as a ton of automation leveraging our API.”

“We launched and we didn't even have monetization figured out. There's no way to pay for the product. And so we had this credit based system and all of a sudden, you know, chat was blowing up saying, how do I buy more credits? And we had no way of actually char…”

“And so for us to be able to actually test across, you know, 20 different models in production today, always trying to align kind of value we're delivering to our customers with, you know, our ability to actually scale this operation that's been at the sort of …”

“For us, we want to be end-to-end, right? The moment someone has some inkling of idea that they want to share, We want to be there for them to help structure that, help grill, maybe even create that initial, you know, narrative or story arc. And then the moment…”

“I think we're going from the sort of single player to multiplayer mode, going from just being a prosumer tool to being a business application.”

“As Gamma gets better, even on the prosumer side, that product gets better, everything else gets better too, right? The API becomes more powerful, more effective, and it can then serve even more use cases.”

“In the beginning, when we started doing things like influencer marketing, I was onboarding every single influencer myself, right?”

“Pre-AI, I think the spirit of what we want to do all along was to make it easy, effortless for anybody to create content. So the nature of like being fast and, you know, the speed aspect was always there, but AI happened to be a great gift a few years into the…”

“Fortunately for us, that wasn't one we had to do early on, and we actually really haven't touched pricing in, you know, two plus years. More recently, we introduced a few new plans, but fundamentally, the initial kind of design, more or less, has been the same…”