The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
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Mosseri: Tech will shift to smaller teams with fewer large-org managers
“I think we'll have more smaller teams and there'll be less people who manage thousands of people. And so That's not that that job will go away, but that will be less of what I'm looking for in hires because I'm gonna have less roles like that.”
Mosseri: Engineer token burn could match salary within two years
“I think that you can imagine at least in a year or two. Coming that the burn rate of a strong engineer might be the same as their salary or their cost of employment.”
Mosseri: Chronological feed tests reduced Instagram usage and user satisfaction
“Because we've done chronological by default and where you can make a default and you see not only does usage go down, overall sentiment goes down. The individual who made that choice might be happy at the moment, but when you just get pummeled with stuff you'r…”
Mosseri: Rise of AI content will be a tailwind for Instagram
“In a world where there's an abundance of synthetic content, I actually think people are going to seek out creativity and authenticity and people more, not less. And I think that that will help us. That doesn't mean that we won't have AI content on our platform…”
Mosseri: Instagram's controversial video feed redesign was tested on 4% of iOS users
“We had a redesign of feed that went to the video viewer. That was a test to four percent of users on iOS. It was a not, it was not going to roll out.”
Feed Is Only the Third Most Important Instagram Surface for Teens
“If you look at how teens spend their time on Instagram, they spend more time in DMs than they do in stories, and they spend more time in stories than they do in feed. Yet people think of Instagram as a feed, and it's the third most important Surfers at best. M…”
Adam Mosseri Claims Instagram Is Growing Faster Than Any Major Competitor
“We're growing really fast. I think we're growing the fastest of the big players.”
Mosseri: Strongest product staff will convert from design and data science
“I actually think some of our strongest product staff are going to be converts from design and from data science who are just looking to expand their reach.”
Instagram Users Share More Media in DMs Than Feed or Stories
“If you take out all the text, there are more photos and videos shared in DMs than there are shared in stories. And there's way more shared in stories than there is in feed.”
Only One in Eight Meta Employees Reads Leadership's Internal Posts
“We make a post Internally, and one out of eight employees reads it, and we move on with our lives, and we're surprised when the whole company doesn't move along with us”
Facebook's Safety Team Was Larger Than Instagram's Total Headcount
“The safety and integrity work, we were running too much of our own stuff and not leveraging the much larger teams at Facebook and in the central teams. I think there were more engineers that worked on safety and integrity at the company at the time that then w…”
Instagram's Five-Year Growth Was Driven Entirely by Stories and DMs
“All of the growth has been in, in stories and in DMs over the last five years or so. And to the degree there is growth in feed, it's all in video, it's not in photos in a lot of ways.”
Instagram Notes Drove Significant Teen Engagement Despite Low Adult Adoption
“Notes are, you know, basically aim status, but better looking at the top of the inbox. Anybody above 20, like, doesn't use them very much. Unbelievable how much they've moved Instagram engagement overall, app level engagement for teens.”
Reels Is Approaching 50% of Total Time Spent on Instagram
“Reels is, I don't know, maybe pushing 50% of time spent in the app at this point. Not quite there.”
Mosseri: Frontier AI models will enter a pricing war
“I think costs will go up because we'll just be using more tokens, not because the prices will necessarily go up, but then I think prices will come down because all of these frontier models are gonna be in a bit of a pricing war.”
Mosseri: Meta has long advocated for parental app approval policies
“I think parents should be approving what apps to kids specifically are downloading onto their devices. We've been advocating for this at a policy level for a long time at Meta.”
The Average Consumer Installs Zero New Apps Per Month
“The median number of new apps, I read this somewhere, installed a month, is zero for the average person.”
Instagram Is the Most Popular Platform Among Creators Overall
“Instagram is the, it's the most popular in the creator community, as far as we can tell. So the most creators use it.”
Facebook's Retention Benchmark Was 6 Friends in Japan, 106 in Indonesia
“That number for Facebook back in the day varied wildly by country. Like in Japan it was like six, and in Indonesia it was a 106 or something bonkers.”
Threads Will Focus on Creator Sharing and Retention for the Next Year
“So it'll be, the two things I'll focus on most for the next year will be the creator community, specifically, not only how many of them use the app, but how many of them share the app as a place for their creativity, and then retention for the average user.”
Mosseri Rebuilt Instagram's Leadership Team Across Nine Functions in Year One
“So my first year, I had to hire a head of design, engineering, product management, data science, research, HR, communications, marketing, and a COO.”
Less Than One Percent of Instagram Users Used the Activity Feed
“It was what, it was probably a small, it was a, it was less than one percent of the users who used it, but that's still, you know, millions of people.”
Frequent Profile Picture Updates on Early Facebook Inspired Photo Sharing
“Early Facebook days, before we had photos, people just kept changing their profile picture. Like every day, multiple times a day. I'm like, oh, sounds like people want to share photos. Maybe we should build that.”