Sri Batchu
Chief Marketing Officer, The RealReal. On 3 shows, 4 appearances. The Shows tab opens the full record on each.
operatorexecutiveinvestor@sri_batchu ↗LinkedIn ↗
Sri Batchu is a growth executive and investor who has led growth and operations at companies including Ramp, Instacart, and Opendoor. He serves as Chief Marketing Officer at The RealReal and advises early-stage startups.
3shows
4appearances
98statements
8resolved
4supported
2contradicted
50%fully supported
1said about them ↓ Everything Sri Batchu said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Batchu: Growth experiments historically have a 30% success rate
“In my experience, and I've seen this to be pretty consistent actually across the various companies that I've worked on these types of projects growth has just a typically high failure rate. And my historical success rate that I've seen at various companies is …”
Batchu: Reserve pre-mortems for major strategy departures and high-risk investments
“So I typically think of like pre-mortems as something that feels like a big departure from current strategy or something that's a lot of investment or that you believe has a lot of high potential in terms of visibility or risk or pipeline generation. For thing…”
Sri Batchu: Early growth leaders don't need prior Head of Growth titles
“I don't think so. I think what you want to look for is people that have, you know, the T-shaped classic thing where they have like a deep spike in one area or one discipline of growth in some way. And that, whether that spike is product, some function of marke…”
Batchu: Case study interviews should avoid asymmetric information
“You either pick something that, you know, is about a third company or you pick a problem at your company that's relatively new to you that you haven't worked out yet. And give them the context to see how they think about it.”
Batchu: Candidate defensiveness during case presentations is a major red flag
“I think if you see a lot of defensiveness during the case presentation, for me, that's like a big red flag.”
Batchu: VC strategy changes fundamentally with every 5x increase in check size
“I think the strategy only works up to a certain size. And, you know, my general understanding with venture is the job is like materially different every five X or so the check size. So and it's a completely different job. What can help you win in the previous …”
Batchu: Ramp team members must refuse meetings with potential competitors
“Obviously anything that could be competitive, perceived as competitive, or looks like it's down the line competitive, I don't even take the meeting and I strongly advise against anybody at the company taking meetings as well, if they're considering them.”
Batchu: Early investors must shift mindset to optimism on how startups succeed
“There's a mindset switch that you have to make, which is like, how can this succeed? And not about how it can fail. Like, it's very easy to think about all of the ways something can fail. And so the question that you have to ask yourself is like, how can this …”
Sri Batchu: Indiscriminate paid marketing spending is permanently dead
“Pouring, you know, money indiscriminately into paid marketing, I think is gone for two reasons. One is, of course, like the efficiency environment, and I don't think we're going to be in a completely zerp environment again. And the other reason being, I think …”
Batchu: Do not hire VP-level growth leaders for small teams
“Either too senior or too junior for the given problem that they have. Too senior being like, you know, if you've got a three person growth team, like don't hire a VP level person because you actually need somebody that can really coach people and get into the …”
Sri Batchu: Notion built a rare, impressive community-led growth strategy
“One I'll pick is is, is Notion. I think they've done an incredible job of building a very large multi-pronged community based growth strategy, which I haven't seen a lot of companies do that. I think they're, it's very impressive.”
Batchu: Ramp grew 4x year-over-year following $100M ARR milestone
“We publicly disclosed that last year we grew Forex on top of that, you know, very sizable based from the year prior”
Batchu: Ramp has under 500 employees with industry-leading revenue per employee
“We're, you know, under 500 people roughly today at that scale. And so definitely have a much higher kind of, you know revenue for employee than some of the competitors and others in the space.”
Batchu: Mid-market enterprises drive the vast majority of Ramp's revenue
“And ramp today is actually not majority startups or tech companies anymore. The vast majority of our customers are, you know mid-market enterprises for our revenue comes from”
Batchu: Vast majority of Ramp's growth comes from new customer acquisition
“Having said all of that, what's interesting is that the vast majority of our growth back then, and even to this day is via new customer acquisition.”
Batchu: Ramp growth engineers share quota and pipeline accountability with sales
“What works really well with ramp is that we have the same shared goal. Which is the pipeline driven and the payback period of the channel. It's kind of unique to RAMP where the engineers feel ownership of the quota. They're not like owning product metrics or w…”
Batchu: Teams ultimately ship their calendars based on how they block time
“Cause in many ways you ship your calendar. And so thinking about how are you spending your time and blocking your time?”
Sri Batchu: Ramp tracks all-hands Zoom engagement, hitting near 100%
“We track engagement during all hands on the zoom to see what percentage people like participate. And it's like usually close to a hundred percent. Like people are talking, like the entire company is talking on the zoom job because they're excited about the win…”
Sri Batchu: Fundraising Announcements Drive Meaningful Top-of-Funnel for Ramp
“What we have seen is anytime that we've been fundraising and we've been using that as an effective way of creating a market moment it's driven actually a non-trivial amount of top of funnel for us.”
Batchu: Revenue is too downstream to serve as growth team North Star
“Revenue is for better or worse, more important for the company, but also much further down the, you know, line whether or not the growth team can impact that.”
Batchu: Ramp growth team's North Star was dollars of SQL pipeline
“In the recent past, it was for the growth team, the North star was dollars of SQL pipeline. So anything, anybody did, we would try to estimate the impact into what would be the dollars of you know, sales qualified lead pipeline generated for RAM.”
Batchu: Ramp restricts personal emails due to low user intent
“The reason we don't allow personal emails is because it's just typically very low intent users that are coming to the website that are putting in personal emails.”
Batchu: Growth success metrics should pair one volume metric with one efficiency metric
“Finding the right success metric is that there's usually should be two. There should be one on volume and another one on efficiency”
Batchu: Ramp defines customer activation as four specific events within 30 days
“And at ramp for our activation, we've got like, I mean, it's like very specific to ramp, but we've got like four events that the customer needs to do in the first 30 days. And if they do that, they have a high likelihood of being activated and successful. So o…”
The other half of the tape: Sri Batchu's own voice is left out of every number here. 1 statement on the record names them. every mention, with the transcript →
Statements about Sri Batchu, by other people (1)
One line per show, most statements first. The link opens Sri's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 20VCLEDGER | Chief Marketing Officer, The RealReal | 1 | 45 | 67% 2/3 | full record on 20VC → |
 LENNY'S PODCASTLEDGER | Chief Marketing Officer, The RealReal | 2 | 36 | 50% 1/2 | full record on Lenny's Podcast → |
 NEON SHOWLEDGER | Chief Marketing Officer, The RealReal | 1 | 17 | 33% 1/3 | full record on the Neon Show → |