Everything Maciek Zawadziński said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Piwik PRO targets $450K to $470K MRR by the end of 2020
“We should finish somewhere around 454 170 K. Now that we see that like our growth started, we started growing again somewhere around like mid last year.”
Piwik PRO reinvests all Clearcode agency profits into product development
“We have the services arm, which is a software development focused on the marketing technology called ClearCode, which is the our let's say sister company. And we, everything that we make from the software development services, we reinvest in the product.”
Piwik PRO burned $1.7 million in 2019
“So we burned last year, one comma, seven million US dollars.”
Piwik PRO expects to triple business without significant team growth
“We plan to grow, like, we should be able to triple the business without growing much the team.”
Piwik PRO is willing to spend up to 2x ACV on CAC
“We will be willing to spend as much as one and a half or two times a year, the yearly contracts value, because we know now that this enterprise accounts have very high lifetime value.”
Piwik PRO average annual subscription is $20,000 to $50,000
“Our average subscription is 20 to 50 K a year. It's a yearly subscription.”
Piwik PRO has surpassed $4 million in annual recurring revenue
“So we are over four million annual recueing revenue which basically should add up with this to over 200 clients times the average subscription that you mentioned.”
Over two-thirds of Piwik PRO revenue comes from new proprietary product
“And now the product is much more mature and we have over two thirds of the customers and revenue going from the new product.”
Piwik PRO used over $2 million of its raise for shareholder buyouts
“The total was over four million out of two million, more than two millions once To buy out the existing shareholder.”
Sister agency Clearcode generates $400K to $500K in monthly revenue
“It's makes somewhere around 400 to 500, depending on the amount.”
Piwik PRO offsets 22% gross churn with 19% expansion revenue
“Before we add the expansion, there was like twenty-something percent, so 22%, and we had around we made up this 19% or so with the upsells.”
Piwik PRO marketing CAC is approximately $7,000 per acquired customer
“From the marketing spending itself it's around 7000 dollars per customer.”
Piwik PRO sources 85% to 90% of revenue from internal inbound channels
“For partners, we pay anywhere from 10% to 25% but it's worth to mention that we do still around 85%, 90% from our own challenge, mainly inbound.”
Piwik PRO holding company operates at break-even with almost zero debt
“We are in a very comfortable position that we have almost no debt in the holding company and we are break even at the holding company level.”
Piwik PRO derives 70% of revenue from on-premise deployments
“It's 70% on-prem and 30% cloud.”
Piwik PRO serves over 100 enterprise and 300 mid-market customers
“We have over 100 enterprise accounts. We call them some of the customers that are, like, corporates, governments financial institutions, and so on. And we have around, like, 300 medium-sized businesses, customers.”
Piwik PRO's average enterprise contract value is $25,000
“So it's actually the ACV across the enterprise account that is 25 K.”
Piwik PRO generates over $300,000 in monthly revenue
“So in terms of monthly revenue, we are doing over 300,000.”
Piwik PRO bootstrapped for four years using software agency profits
“We bootstrapped the company for the first four, four and a half years. It was bootstrapped by actually ClearCode, which is a software house. So it's a healthy business that is bringing profit every month. And we basically put all this money into the developing…”
Adblock Plus backer Tim Schumacher invested in Piwik PRO
“We have a private angel who is Tim Schumacher, who is behind Adblock plus, which is like very great because this is the privacy space and it works very well because he's insider. Plus, we have a private equity fund that does not have the term of the fund, so t…”
Piwik PRO's enterprise churn is under 5%, while SMB reaches 15%
“The medium sized business cohorts that we actually like is Tweeted as our legacy business there. We have very high trend, like probably like 10, 15%, but in the enterprise cohort is under, under five percent.”
Piwik PRO's net revenue retention is between 95% and 97%
“It will be closer probably to nine, 95 to 97.”
Upfront annual payments mean Piwik PRO hasn't touched 2017 funding
“If I think, for example, for the fundraising that we did in 2017, we had so many upfront payments for subscription, 12 months of Subscription that we haven't touched this money”
Piwik PRO gets 80% of customer acquisition from inbound marketing
“So, 80% is inbound. It's of course supported by paid marketing, but now that we got certain scale, we are growing the partner channel and the outbound channels.”