Everything Jordan Harbinger said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Harbinger: 25k podcast listeners often out-earn 300k email subscribers
“But if you look at an audience of 300,000 in email, and you compare it to, say, a podcast audience of 25,000. You'll often find the podcaster making more, or generating more revenue than that email marketer.”
Harbinger asks Apple which guests secure iTunes homepage placement
“I call Apple and I go, hey, who would you like to see me interview? I've got these ideas and who can you, who would you put on the front page of iTunes? And they give me a list out of that list. And then I call those people's PR or have my, I have my people ca…”
Harbinger: North Korea is safe from crime for tourists, but not politically safe
“It's a very safe place for tourists because all the criminals are dead. They're breaking rocks and gulags somewhere. It's not safe politically”
Harbinger: Technical knowledge is a commodity compared to high-value networks
“Knowledge is essentially a commodity, even at the highest levels. I mean, some of it's esoteric, some of it's harder to gain than others, and some of it's gained through experience. But at the end of the day, there's always going to be a larger pool of those p…”
Harbinger: Unwritten social rules allow interrupting someone mid-sentence to introduce yourself
“We have this sort of weird societal unwritten rule that introductions kind of always trump anything else that's going on in a conversation, because If you don't introduce yourself, it's weird, and if you don't know who you're talking to, it's also weird. So yo…”
Harbinger: 99% of the pickup artist industry is cynical internet marketing
“Once you meet those guys in real life and you find out that 99% of what they do is internet marketing and they don't really care about helping people, it pisses you off.”
Harbinger: Bad Podcasting Harms Authors Rather Than Helping Their Book Sales
“If you're an author and you start a podcast and you freaking suck at it, like a lot of them do, all the editing in the world is not going to make you more interesting, unfortunately, and there's a lot of authors that are not that interesting other than when th…”
Harbinger: Tim Ferriss works at least 40 hours a week
“The guy who wrote the four hour work week works at least 40 hours a week, I would say.”
Harbinger: Those claiming abundant passive income are coasting, broke, or lying
“People who tell you they're doing that are either not making that much money, they've made money, then they're costing on it, or they're full of crap, and usually it's some mix of those three things.”
Harbinger: Obtaining North Korean visas for Americans is easy and completely legal
“It's easy for me to get an American, a visa to North Korea. It's a snap. It's a snap, and it's completely legal.”
Harbinger: Art of Charm Clients Include Special Forces, Intelligence Agents
“We get a lot of military special forces, intelligence agents, high end salespeople who sell really high ticket packages, you know, things that cost hundreds of thousands or millions of dollars.”
Harbinger: The Art of Charm generates over $64,000 per week
“It's a little bit more because that's just the live program.”
Harbinger: Art of Charm ads and online products are 7-figure revenue streams
“But I can ballpark it and say that those are other seven-figure revenue streams or close to it, depending on what we're talking about.”
Harbinger: Single podcast ads do nothing without consistent repetition
“Like, I've learned that through advertising. Yeah, consistency. Yeah, it's got to be consistent enough to get some result, and I just wasn't willing, surprise, surprise, to spend 40,000 dollars to see if maybe something made a drop in the bucket. It's just not…”
Harbinger: Unmarketed online courses generated high six figures for Art of Charm
“It's a, it's even when we, without any marketing whatsoever, you're talking about a high six figure revenue stream”
Harbinger: First impressions happen upon entering a room, not introducing oneself
“Your first impressions were made when you walked into the room, not when you decided to introduce yourself.”
Harbinger: The Art of Charm invested $30,000 into stolen digital IP
“Oh, the guys stole it for, and it was worth that much. We had invested 30 grand.”
Harbinger: Art of Charm five-day bootcamps cost $6,000 to $8,000
“So you're looking at anywhere between six to 8000, depending if you have like a, we offer a discount to military veterans. We offer a pay in full discount. So between six and 8000 for the week, including accommodation.”
Harbinger: Art of Charm bootcamps sold out six months ahead for a year
“Yeah, we are sold out right now six months in advance, and we have been for about a year, so we have to, we literally have to do that”
Harbinger: Over 1,000 customers have completed Art of Charm bootcamps
“Well over a thousand and the majority in the last probably two to three years, the vast majority, because of course when we first started, we've, we'd have four guys a month and be like, oh my gosh, this is great. And now it's like eight guys a week sold out s…”
Harbinger: All bootcamp clients are acquired through his podcast
“Yeah, it's all coming through the podcast”
Harbinger: The Art of Charm gets two million monthly downloads
“Yeah, we get about two million per month.”
Harbinger: The Art of Charm averages 80k+ downloads per episode
“Like, 80 plus thousand.”
Harbinger: The Art of Charm generates multiple seven figures in revenue
“I'm going to pull a Ramit Sethi and not tell you the exact number, but I will say multi, multi, multi, seven figures.”