People, every show

Jordan Hale

Founder, The Radical Brand Lab. On 1 show, 1 appearance. The Shows tab opens the full record on each.

founderauthorentertainer

Jordan Hayles is a comedic writer, entrepreneur, and brand strategist who founded The Radical Brand Lab. She previously co-created writing programs, including The Story Detectives and the 14-Day Writing Challenge.

What they said7 Shows1

Everything Jordan Hale said on any show that made the record, most notable first. Each card names its show and opens the statement there.

TOP FOUNDERS Insight

Jordan Hale: Doing comedy requires a willingness to be mean

“I think that's a part of comedies. You have to be willing to be mean.”

Jordan Hale Sep 17, 2016 ▶ 11:34 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

TOP FOUNDERS Disclosure

14-Day Writing Challenge costs $325; VIP circle costs $1,275

“Once we determine where they are, they will either go into a 14 day writing challenge at a three 25 price point. Or they will go into our VIP live editing circle at a 1275 price point.”

Jordan Hale Sep 17, 2016 ▶ 3:38 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

TOP FOUNDERS Disclosure

The Story Detectives targets $100K in total revenue for 2016

“Our total revenue goal for 2016 is just to hit the 100 K mark.”

Jordan Hale Sep 17, 2016 ▶ 5:59 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

TOP FOUNDERS Assertion Not checkable as stated

Jordan Hale earned between $70K and $80K solo in 2015

“2015, this project did not exist, but I have done work on my own, so it would vary for 2015, I did between 70 to 80 K.”

Jordan Hale Sep 17, 2016 ▶ 6:21 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

TOP FOUNDERS Disclosure

14-Day Writing Challenge has exactly 15 paying customers

“We have had in total, 15 folks give us credit card numbers.”

Jordan Hale Sep 17, 2016 ▶ 7:11 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

TOP FOUNDERS Assertion Not checkable as stated

Jordan Hale's core subscriber list maintains a 30% open rate

“They are opening at least at a 30% rate every time we send out an email.”

Jordan Hale Sep 17, 2016 ▶ 8:02 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

TOP FOUNDERS Disclosure

Founders split revenue equally between business reinvestment and themselves

“We're actually gonna split it thirty-thirty-thirty, well, not thirty-thirty-thirty, but divided into three because we have a third to go back to the business, and then we each will split the rest.”

Jordan Hale Sep 17, 2016 ▶ 8:40 EP 420: $70k 2015, $100k 2016 Infoproduct for Writers with Jordan Hayles

One line per show, most statements first. The link opens Jordan's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
TOP FOUNDERSLEDGER	Founder, The Radical Brand Lab	1	7	—	full record on Top Founders →