People, every show

Jeff (Yosh)

Co-Founder & Chief Growth Officer, AnyTeam. On 1 show, 1 appearance. The Shows tab opens the full record on each.

executivefounderoperatorinvestoranyteam.com ↗

Jeff Yoshimura is a SaaS marketing executive who helped scale Salesforce, Zuora, Elastic, and Snyk, participating in three IPOs. He currently serves as co-founder and Chief Growth Officer of AnyTeam, an AI-native sales operating system.

What they said4 Shows1

Everything Jeff (Yosh) said on any show that made the record, most notable first. Each card names its show and opens the statement there.

SAASTR Insight

Founders should hire marketers with intense product and technology focus

“If you are a founder, a CEO, if you're trying to bootstrap your marketing it's really hard to find marketers today. So our advice is just look to the outside. Look at, you know, who are our people in your network or out of your network that, that you can find …”

Jeff (Yosh) Mar 1, 2022 ▶ 7:12 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

SAASTR Assertion Not checkable as stated

Zuora's 'subscription economy' messaging took 10 years to reach mainstream adoption

“And today it's a fairly commonplace term. I can tell you that it took 10 years for that to hit mainstream though, right? We were saying this in the very early days of the company. Before it hit mainstream was 10 years later, so it is exceptionally hard to go o…”

Jeff (Yosh) Mar 1, 2022 ▶ 11:01 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

SAASTR Insight

B2B customers touch 20 to 50 distinct marketing campaigns before converting

“If you think about a campaign today, you probably find that a user who then converts to a customer over that one year span, 18 months span, 24 months span, may have participated in 20 to 30 to 50 different campaigns over that life span.”

Jeff (Yosh) Mar 1, 2022 ▶ 34:44 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

SAASTR Assertion Not checkable as stated

Elastic originally housed its developer relations team in engineering, not marketing

“At Elastic, the community team did start in engineering, did sit in product, and then eventually moved over to marketing”

Jeff (Yosh) Mar 1, 2022 ▶ 22:54 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

One line per show, most statements first. The link opens Jeff's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
SAASTRLEDGER	Co-Founder & Chief Growth Officer, AnyTeam	1	4	—	full record on the Official SaaStr Podcast →