Greg Bettinelli
Partner, Upfront Ventures. On 1 show, 1 appearance. The Shows tab opens the full record on each.
Greg Bettinelli is a Partner at Upfront Ventures focusing on retail and technology. He previously served as Chief Marketing Officer at HauteLook and Executive Vice President at Live Nation.
1shows
1appearances
12statements
4resolved
3supported
1contradicted
75%fully supported
20said about them ↓ Everything Greg Bettinelli said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Top U.S. retailers like Home Depot derive under 3% of sales online
“The most successful retailers today in the United States have very little e-commerce. So think of Home Depot, Lowe's, TJ Maxx, Costco, Dollar Store, Zara, H&M, even Uniqlo, their e-commerce businesses are sub-three percent of total sales, yet TJX, which owns a…”
Underdog founders have a higher likelihood of success than silver-spoon peers
“I think people who've kind of worked through and gotten themselves in a position to succeed in Probably have a greater likelihood of having a very successful outcome, and so those are some characteristics I look for.”
Prioritize great teams in good markets over decent teams in great markets
“But in general, I think the reality is I would take a great team in a very good market over a decent team in a great market. Cause I think at the end of the day, the great end of the day, the great team has a flexibility insight to really move into great marke…”
Physical retail will survive because consumers rely on aggregators for curation
“No, because I think curation is important. I think the reality is not all brands can afford to distribute product directly at scale to their customers. I believe that similar to like wine, fashion needs someone to tell us What looks good. And maybe it's not go…”
Reacting to strong founders outperforms pursuing top-down market theses
“What I quickly learned is I'm much better off reacting to strong entrepreneurs who think they can do something with a market versus my own point of view about a certain market.”
Low creation barriers make brand building critical for differentiation
“I do think brand and brand development is, is more important now, mostly because it just enables you to differentiate in a very crowded market because your ability for anyone to launch new brands is much easier now than it was ever before.”
Winning DTC investing requires recurring high-margin markets and founder advantage
“My formula is a very large market opportunity that doesn't have multiple brand participants that can play in, let's say high margin categories that have reoccurring purchasing characteristics. Meaning this idea of I can build a direct to consumer brand in cate…”
Almost all top-50 VC funds hold investments in Southern California
“There are very few top-fifty venture funds that don't have an investment in Southern California today.”
Consumer startups know their model works when industry incumbents react
“You know it's working when that's where the legacy providers react.”
Bettinelli claims he coined the phrase "long LA"
“And I, then I coined the phrase long LA, which I still use. And if you see on Twitter and things that kind of all came from some original ideas of me just being very bullish on what was going on in Los Angeles.”
HauteLook reached $25 million in monthly sales before Nordstrom acquisition
“We got to a point where we were doing, say, twenty-five million dollars a month of sales before I left. And we had started, we were doing a million a month, so we had huge growth, but Nordstrom's was doing ten billion dollars a year, right?”
70% of online returns for major US retailers occur in physical stores
“You'd probably be surprised to know that most of the top retailers in the US, a la a Macy's and Nordstrom, the gap, et cetera, almost 70% of the product that's bought online and returned from the stores is actually returned into the stores.”
The other half of the tape: Greg Bettinelli's own voice is left out of every number here. Other people bring the name up 20 times in 5 episodes across the shows. every mention, with the transcript →
Who brings them up most Harry Stebbings 10Eddy Lu 9Clinton Foy 1
Every mention by year
tap a year for its mentions
20VC 20
2021 2 mentions in 1 episode
2020 1 mention in 1 episode
2018 13 mentions in 1 episode
2016 4 mentions in 2 episodes 2 per episode
- 20VC: How To Assess Founder Psychology, Why Talking About Financial Returns In The First Meeting Is Always Wrong & How To Allocate Time Amongst A VC Portfolio with Kara Nortman, Partner @ Upfront Ventures
- 20VC: Why You Have To Be A Good Long Term Actor To Succeed in VC & How Owning An Esports Team Could Be A $Bn Outcome with Clinton Foy, General Partner @ Crosscut Ventures
- every mention in 2016, scene by scene →
One line per show, most statements first. The link opens Greg's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
| 20VCLEDGER | Partner, Upfront Ventures | 1 | 12 | 75% 3/4 | full record on 20VC → |