Cesar Carvalho
Co-Founder and CEO, Wellhub. On 1 show, 1 appearance. The Shows tab opens the full record on each.
1shows
1appearances
13statements
0resolved
0supported
0contradicted
Everything Cesar Carvalho said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Carvalho: Pivoting to B2B intensified Wellhub's cold-start marketplace problem
“When we made our first pivot to BtoB, it got even worse, because we needed to convince not only The subscribers, people, and the partners, but also companies to invest on the well-being for their employees. But in the early days, it was brute force on both sid…”
Carvalho: Employees rank wellness benefits as important as base salary
“When we survey employees in general, not only clients, You know, they're ranking wellness and well-being as being as important a salary to them.”
Wellhub triples active fitness participation when launched at new corporate clients
“Whenever we launch a client, We triple the number of active employees because our plans are super attractive, flexibility, lower prices, more options.”
Carvalho: Wellhub began as D2C day passes before pivoting to full B2B
“So the vision there was for a platform that would sell day passes to consumers. So it was a direct to consumer business. Not what we have today. We're full B to B today. The name was Gym Pass, not Well Hub.”
Carvalho: Founders Should Always Take Institutional Safety Nets to Launch Startups
“A free call option everyone should take if they have the opportunity, and if they have an idea, if they have the right co-founders.”
Carvalho: Wellhub Signed 2,000 PwC Brazil Employees in Three Days
“They had 10,000 employees in Brazil, and we got 2000 people to sign in the first three days of the business.”
Carvalho: Gympass Pivoted Completely to B2B Following PwC Success
“And at that time, we kind of stopped doing everything else we were doing direct to consumer and funneled all our resources into getting more companies to offer WellHub to their employees.”
Carvalho: Peak fitness activity has shifted to weekday post-work hours
“We're seeing people replacing happy hours with wellness hours. So the most used time for physical activity now is on weekdays, but at five or six PM after work.”
Wellhub operates in 11 countries with 22,000 corporate clients and 4M subscribers
“We now work in 11 countries. We partner with more than 22,000 different companies offering WellHub to their employees, and we have about four million subscribers.”
Carvalho: Wellhub partners with 30-50% of gyms in its operating countries
“We have 60,000 gyms and studios partnering with us. That's roughly 30 to 50% of all the locations in every single country where we operate, including here in the U.S.”
Carvalho: Wellhub engages 30% to 40% of employees per client
“We're still engaging 40% of all the employees of a given client, 30 to 40.”
Carvalho: Gyms have fixed cost structures incentivizing maximum member volume
“Essentially, the cost structure of a gym is rent, the equipment, so it's mostly a fixed cost structure. There's an incentive to bring as many members as possible.”
One line per show, most statements first. The link opens Cesar's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 MASTERS OF SCALELEDGER | Co-Founder and CEO, Wellhub | 1 | 13 | — | full record on Masters of Scale → |