Everything Alan Gannett said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Gannett would reject a $60 million acquisition offer for TrackMaven
“No.”
Gannett: Top Creators Treat Creativity as a Methodical Process, Not Luck
“When you actually talk to some of the best creators, what they'll tell you is that creativity is a process, and so the book is all about closing that gap, right? If the people who are best at this actually say, It's the most methodical. The people who are the …”
Gannett: Everyone with an IQ over 104 has equal creative potential
“The science tells us is that everyone with an IQ over a 104 has the same creative potential. That's over 40% of the entire world.”
Gannett: B2B companies selling to marketers must prove superior brand marketing
“What we find is that we're selling to marketers, right? So marketers like the fact that we're good marketers. We tell stories, we know, understand brand, you know, some of the other analytics companies out there, they have these very barren websites and yet th…”
Gannett: Top creative performers spend three to four hours daily consuming content
“I'm interviewing people who are at the top of their fields and over and over again, even to this day, they spend on average three to four hours every single day consuming content related to their vertical.”
Gannett: Creative mastery requires actively imitating and outlining established works
“You find all these creators. They're not just consuming content. They're imitating it. A lot of them will outline if they're a novelist, they'll outline their favorite novelist books.”
Gannett: Enterprise Marketers Are Shifting Budget From Agencies to SaaS
“And right now we're at a time where everyone's, you know, taking money away from their market agency and they're starting to, you know, hire companies like us.”
Gannett: Selling a business is hardest when acquirers actually want it
“When things, when the goings, when everything's good, it's sort of it's hard to sell. And obviously that's also the time when people want to buy you. So it's a bit of a conundrum.”
Gannett: Writing a book helps martech companies connect with customers
“So I think in marketing technology, it's a really great way to be able to tell a deeper story and actually connect with our customers.”
Gannett: TrackMaven serves 330 customers
“We have 330 customers.”
Gannett: TrackMaven's average annual customer contract is $25k to $30k
“No, it's a it's based on the number of channels that we ingest for them, and so are we bringing in paid ad data, social data, you know, earned media data, and so the average customer is paying us about 25 to 30,000 dollars.”
Gannett: TrackMaven has raised $22 million in total funding
“Twenty-two million.”
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