Win Loss Reports

topic on 1 show · 1 statements across 1 episodes

20VC

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20VC Insight
McMahon: Win-loss reports are useless when sales teams lack core skills
“Why would I care, as an example, about somebody's win-loss reports when your sales force sucks? I'm trying to change your sales force. Why would I look at the win-loss reports when people really don't know why they won and certainly don't know why they lost?”
John McMahon Nov 28, 2025 ▶ 36:50 20Sales: John McMahon on How to Hire, Train & Retain the Best Sales Reps | How Sales Changes in a World of AI | Sales Lessons from Snowflake and MongoDB | How to Create and Drive a Sales Process with Urgency

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