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Wedding Planning

topic on 2 shows · 2 statements across 2 episodes

Top Founders How I Built This

2 statements about Wedding Planning, every show

HOW I BUILT THIS Insight
Roney: Wedding platforms face 100% annual churn if they succeed
“If your audience churns a hundred percent every year, you never, if you do your job right and they find the right person, you will never have them as a customer again.”
Carley Roney Mar 12, 2018 ▶ 21:21 The Knot: Carley Roney & David Liu
TOP FOUNDERS Insight
Ma: Expanding wedding planning tools drives Zola registry conversion
“We will help couples plan more and more of their wedding, and we know if we do that, we will be top of mind for them, and they will register with Zola.”
Shanlin Ma Nov 10, 2017 ▶ 21:12 839: Marketplace: Zola Wedding Registry Passes $120m GMV Run Rate

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