Warm Outbound
topic on 1 show · 2 statements across 1 episodes
2 statements about Warm Outbound, every show
Offering custom demos to free signups functions as highly converting warm outbound
“You do content, you have the PLG motion, and then you put people in an email flow and in a calling flow where if they sign up, even if they don't subscribe or if they Like one of your posts, you reach out to them and say, hey, like, we want to build you a demo…”
Pure self-serve PLG fails for enterprise adoption without human outbound assistance
“I think a big mistake that PLG companies do is that, like, we're a PLG company, like, here's the pricing page, just, like, do your thing and pay us every month. But I think, one, like, even if your product is extremely intuitive and, like, everyone is able to …”