Variable Rewards
topic on 1 show · 1 statements across 1 episodes
1 statements about Variable Rewards, every show
McFedries: Unlimited celebrity availability could devalue virtual engagement
“The variable rewards component of social, that kind of like brain hack of a slot machine brain hack is what makes a lot of social experiences sticky. And so the idea that you could just, you know, message Emma Chamberlain and she responds right away or pops up…”