Value Metric

topic on 3 shows · 3 statements across 3 episodes

Startups For the Rest of Us Lenny's Podcast the Official SaaStr Podcast

3 statements about Value Metric, every show

Walling: SaaS companies usually only need one core value metric
“We do pricing teardowns at the kickoffs for TinySeed, and one of the biggest repeated things we see is too much. There's too many value. You don't need three value metrics usually. It's like, let's try it. Why do we have that one? Oh, that's because a competit…”
Rob Walling Jan 21, 2025 ▶ 18:35 Episode 750 | Making Your First Hire, Testing Prices, And More Li...
LENNY'S PODCAST Assertion Supported
Campbell: Value metric pricing reduces SaaS churn 20-25% and doubles expansion revenue
“Churn tends to be about 20 to 25% lower because people will downgrade, but they're using, you don't get this, like I'm paying for so much and end up not doing, you know, not using a lot of it. It's like, oh, I'm using eight seats this month. I'm going to downg…”
Patrick Campbell Feb 19, 2023 ▶ 21:44 10 lessons on bootstrapping a $200m business | Patrick Campbell (ProfitWell)
SAASTR Assertion Not checkable as stated
Campbell: Value metrics surpassed feature differentiation in SaaS pricing in December 2020
“December of 20, 20 was the first time period where more SAS companies were using a value metric than using feature differentiation.”
Patrick Campbell Feb 18, 2021 ▶ 28:35 The Current State of SaaS Companies, Subscriptions, and Retention in 2021 | ProfitWell Founder & CEO

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