Star Rating
topic on 1 show · 1 statements across 1 episodes
1 statements about Star Rating, every show
Cialdini: 4.2 to 4.7 star ratings drive higher conversions than 5.0
“There was a great study that looked at which star rating on a product review was most likely to produce a conversion from a prospect to a customer. It wasn't a five-point rating. It was a range between 4.2 and 4.7. People were on to the tricksters who were loa…”