star rating
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Oct 19, 2021 by Robert Cialdini · across every show →
Everything said about star rating, oldest first
Oct 19, 2021
Cialdini: 4.2 to 4.7 star ratings drive higher conversions than 5.0
“There was a great study that looked at which star rating on a product review was most likely to produce a conversion from a prospect to a customer. It wasn't a five-point rating. It was a range between 4.2 and 4.7. People were on to the tricksters who were loa…”