Smith says McKinsey charged $1M a month to map processes manually
“And so we'd pull up a chair, look over their shoulder and basically create a new guide with their best ways of working. And we charged like a million dollars a month for that.”
Smith: Enterprise leaders manage blind by seeing only inputs and KPI outputs
“You can see the inputs, like you see the salaries that you pay people, you see the software you buy them, whatever. And then to your point, you see the outputs, you see the KPIs, but you have no way of actually observing like the transformation of work. It's l…”
Smith: The 9-to-5 knowledge work structure is a massive waste
“And the way that nine to five knowledge work is structured is like one of the biggest freaking wastes in the world, in my opinion.”
Smith: Early robotic process automation had major execution flaws
“There's like anyone who's followed it, like would say there's a ton of flaws that they were less evident to everybody at the time. But I think Are very evident now. And if you've spent kind of more than a minute looking at it at the time, you could have kind o…”
Smith met over 80 co-founder candidates before partnering with Aaron
“I kept a spreadsheet. I met over 80 people before I met Aaron.”
Smith spends 75% of her time recruiting for Scribe
“I mean, I still interview almost everybody we hire at Scribe. I probably spend 75% of my time on recruiting right now.”
Smith benchmarks excellence two to three quarters before hiring leaders
“If I knew I was going to be hiring for that, like two, three quarters down the line, I would spend the previous two or three quarters trying to meet people who were examples of excellent, like a couple clicks ahead of where we wanted to be as a company.”
Smith: Best hiring test is wanting to hand candidates real problems immediately
“And that's kind of the litmus test that I apply when I am hiring people as well, as I sort of end it, and I'm like, gut feel. I'm like, do I want to give you a problem after this? Am I like, oh, I wish this person were here right now, and I could just hand thi…”
Smith: Enterprise leaders know repetitive processes exist but cannot locate them
“The challenge we learned is a lot of people don't know where they are. They know they've got them, but they don't know where. So that was like a big problem in and of itself. And so I had to do a lot of like most professional services work to help them figure …”
Smith: RPA is a terrible approach to automation due to UI fragility
“Building automations really sucks, and RPA is a really terrible way to automate, actually, because you're doing it at, like, the UI level, and so there's a bunch of reasons why, but a big one is very fragile.”
Smith: Enterprise sales feedback is delayed and distorted by buyer priorities
“And when you're doing enterprise sales, like you've got long sales cycles, your feedback is delayed. And it's kind of schizophrenic, because you'll get the feedback from the buyer during the sales cycle, which is more about the story and the promise and the bu…”
Smith: Remote work helped Scribe by exposing hidden knowledge-sharing friction
“I think COVID helped us because it made the pain more visible. Like, previously, when people were all next to each other in office, have you ever spent time in, like, a big open floor plan? I would do this sometimes for fun. I would just, like, sit and be a fl…”
Smith sent thousands of personalized emails during Scribe's Product Hunt launch
“I just like didn't sleep for 24 hours, and I just emailed basically anybody I had ever met one-on-one. Was like, hey, we're launching this thing on Product Hunt. We want to see if the world cares. Like, would you please check it out and tell me what you think.…”
Smith: Unsolicited essay-length user feedback signals early product-market fit
“This was actually, like, I think what I started realizing we were on to something. It wasn't just, like, the downloads were growing every day. It'd be, like, you know, 10 downloads. Like, 15 downloads. You know, it's just starting to grow a little bit, but the…”
Smith: Free end-user tiers prevent roadmaps skewing toward enterprise buyers
“Like a basic end user version, because that's how you get faster feedback. Like, otherwise I have to wait for a three months, six months sales cycle. And then I gotta go try to find the users within that company. And like, then my product development is going …”
Smith: Non-paying PLG users drive significant value via virality and data
“If you use scribes for free, you never pay me a dime. You're still valuable to me because you are creating scribes and putting them out there in the world. And we're becoming the standard by which people are documenting processes. We're documenting more workfl…”
Smith: Scribe is used by 95% of the Fortune 500
“And like, we're incredibly horizontal. We're used by 95% of the fortune by hundred in like most departments.”
Smith: Early investors told her she killed Scribe by pivoting
“We had investors who were like, you just killed the company, you know? Yeah. Like this is over, you know, I don't know why you did this.”
David Goggins generated $35M to $40M in self-published book sales.
“David Goggins' book, I think, has done, like, 35, forty million dollars in sales, and he did it through Scribe, so he kind of, like,
Owns more of that.”
Siroker: Three Team Members Ranked Rewind as the Worst Strategic Option
“Three out of my team members thought this was the worst of the five strategies to pursue.”
Siroker: Meeting Bots Are Vitamins; Continuous Screen Capture Is a Painkiller
“Scribe was kind of an, and all kind of meeting bots are kind of nice to have. It's a vitamin, it's useful, you know, but like the idea that you could capture anything you've seen and never have to take notes again, that was a painkiller for some people.”
McCormick: Thought Leader Media packages cost $15,000 to $75,000 annually
“We've got anything from 15,000 up to 75,000 a year for the thought leader package.”