Retail Packaging
topic on 1 show · 1 statements across 1 episodes
1 statements about Retail Packaging, every show
In retail grocery, a brand's packaging is effectively the product itself
“When you're in the store, you have less than a second to grab someone's attention. I think the best way to do that is to create a good package. And there's a saying that your package is your product. It's not what you sell in the bag, it's the bag itself, beca…”