Nutrient Density

topic on 2 shows · 3 statements across 2 episodes

How I Built This TBPN

3 statements about Nutrient Density, every show

TBPN Assertion Contradicted
Mares: Average American food is 40% to 70% less nutrient dense than 50 years ago
“Like, you know, the average American's food is something like between 40 and 70% less nutrient dense than it was even just 50 years ago.”
Justin Mares Mar 14, 2025 ▶ 22:13 Justin Mares talks Tru Med, MAHA, and the Future of CPG.
TBPN Assertion Partly supported
Mares: Spinach loses 70% to 90% of nutrient density during 12-day transit
“Like if you grow, you know, spinach in California, package it, put it on average, like a 12 day kind of like supply, put it through the supply chain. It gets to where you're eating at 12 days later. In that 12 day period, that spinach is going to lose like rou…”
Justin Mares Mar 14, 2025 ▶ 23:21 Justin Mares talks Tru Med, MAHA, and the Future of CPG.
Jeff Martin: Breeding crops for size and aesthetics sacrifices nutrient density
“When you create a product, you're doing it to accomplish one or more of the goals you just mentioned, and generally it's, like, size and uniformity and aesthetics. So when you do that, you generally breed out or you modify out something, and one of the first t…”
Jeff Martin Apr 26, 2021 ▶ 19:51 Pipcorn: Jennifer and Jeff Martin

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