New Media
topic on 2 shows · 3 statements across 2 episodes
Invest Like the Best
the a16z Podcast
3 statements about New Media, every show
Giffon: Modern Media Is Much Better for the Disciplined but Worse for Everyone Else
“If you're highly disciplined and motivated the way that you can use new media is better than ever, But if you're not, then it's just going to be worse than ever.”
Horowitz: Traditional PR professionals struggle to transition to new media
“Well, the first principle is if you're trained in old media, it's very, very, very hard to do new media. So you have to be a very exceptional person to make that transition because It's like, if you spent 10 years doing old media, there are laws of physics, th…”
Horowitz: Proven audience building is the essential skill for new media hires
“The best thing on new media is have you done it? Have you kind of built some brand on something and some audience? Do you know how to build an audience? Because that's the core, core thing. And if you can't do that, then, you know, it doesn't matter if you've …”