Locket Widget
product on 3 shows · 4 statements across 3 episodes · said 36 times in 5 episodes since 2022
the Startup Ideas Podcast 22 
20VC 9 
the a16z Podcast 5
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the Startup Ideas Podcast 2220VC 9the a16z Podcast 5
2025 13 mentions in 2 episodes 7 per episode
2023 14 mentions in 2 episodes 7 per episode
every mention on every show, scene by scene, with the transcript →
4 statements about Locket Widget, every show
Isenberg: Expect a surge in specialized 'Locket for X' widget apps
“I think there's going to be not only more lock it for exes, but just in general widgets, Are really interesting and there's not just widgets on your iPhone, but also, you know, widgets on your Mac and other places.”
Tabah: Building social apps requires balancing Format, Utility, and Niche
“One of the frameworks that we came up with Greg, In 2020, if you still use today and it's still fire is the fun framework for how to build a new social minded products and fun is format, utility, and niche. And I love that framework and it's still is burned in…”
Moore: Apple's iOS widget update catalyzed viral app growth in 2022
“Lock It Widget was probably the first one to explode in, in January, and then was followed by Live In, Widgetable, a bunch of other apps that really capitalized on this kind of, not a full platform shift, but kind of a, maybe an operating shift, a system shift…”
Fishman: Locket is an exceptional example of viral product-led growth
“Lockett is really cool. One, it's entirely product-led growth. The story behind how they got started is awesome. They focus on a bunch of those principles that I talked about, scarcity, Of invite and sending to people. It's a super simple product experience, h…”