Links
topic on 4 shows · 3 statements across 3 episodes · said 1 times in 1 episodes since 2026
the a16z Podcast 1 
Startups For the Rest of Us 
Top Founders 
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the a16z Podcast 1
2026 1 mention in 1 episode
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Ohanian: People will increasingly spin up entire apps as content
“Maybe that's the other secular shift we're seeing is that people are going to be spinning up entire apps as content that will obviously need a place to get to, and links.”
Lars Lofgren says link building alone no longer guarantees search rankings
“The big loophole with Google used to be links. Like if you built enough links to the right page, you could basically rank for whatever you wanted. And that, that's how we got going, to be honest. We built a bunch of links to a very few key pages, and it was wo…”