Internal Triggers

topic on 2 shows · 3 statements across 3 episodes

the Knowledge Project the a16z Podcast

3 statements about Internal Triggers, every show

Nir Eyal: Distraction is driven by internal triggers, not external factors
“The leading cause of distraction and research bears this out. The leading cause of distraction is not what we call external triggers. It's not the stuff outside of us, but rather distraction begins from within what we call the internal triggers. That is the le…”
Nir Eyal Dec 21, 2021 ▶ 59:29 #127 Best of 2021: Conversations of the Year
Eyal: Distraction stems primarily from internal triggers rather than external devices
“What I discovered was that distraction, the leading cause of distraction and research bears this out. The leading cause of distraction is not what we call external triggers. It's not the stuff outside of us. But rather distraction begins from within what we ca…”
Nir Eyal Feb 16, 2021 ▶ 17:16 #104 Nir Eyal: Mastering Indistraction
a16z Insight
Eyal: Products cannot build habits without addressing internal triggers
“And without understanding what that internal trigger is that you're creating association with, you're never going to create that habit.”
Nir Eyal Jan 2, 2019 ▶ 15:56 a16z Podcast | Trigger, Action, Reward, Investment -- Four Steps for Habit-Forming Products

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