GTM Engineering
topic on 1 show · 1 statements across 1 episodes
1 statements about GTM Engineering, every show
Schneider: Clay.com coined 'GTM engineering' for outbound data enrichment workflows
“So this is actually like made up by clay.com, which is hilarious. And they originally did it as like a way to explain somebody that like does basically like cascading workflows for like data enrichment to do outbound sales motions over email or slack, or, you …”